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An intelligent approach for analyzing the impacts of the COVID‑19 pandemic on marketing mix elements (7Ps) of the on‑demand grocery delivery service

dc.contributor.authorAltay, Burak Can
dc.contributor.authorAdıgüzel Mercangöz, Burcu
dc.contributor.authorOkumuş, Abdullah
dc.date.accessioned2021-12-10T10:24:03Z
dc.date.available2021-12-10T10:24:03Z
dc.date.issued2021
dc.identifier.citationAltay B. C. , Okumuş A., Adıgüzel Mercangöz B., "An intelligent approach for analyzing the impacts of the COVID‑19 pandemic on marketing mix elements (7Ps) of the on‑demand grocery delivery service", COMPLEX & INTELLIGENT SYSTEMS, cilt.7, sa.3, ss.1, 2021
dc.identifier.issn2199-4536
dc.identifier.othervv_1032021
dc.identifier.otherav_3dcfb717-d3c8-47aa-9b4f-5a53c86a2187
dc.identifier.urihttp://hdl.handle.net/20.500.12627/169820
dc.identifier.urihttps://doi.org/10.1007/s40747-021-00358-1
dc.identifier.urihttps://link.springer.com/content/pdf/10.1007/s40747-021-00358-1.pdf
dc.language.isoeng
dc.subjectDecision Sciences (miscellaneous)
dc.subjectStrategy and Management
dc.subjectGeneral Business, Management and Accounting
dc.subjectBusiness and International Management
dc.subjectMarketing
dc.subjectSocial Sciences & Humanities
dc.subjectPazarlama
dc.subjectGeneral Decision Sciences
dc.subjectİşletme
dc.subjectSosyal ve Beşeri Bilimler
dc.subjectYÖNETİM
dc.subjectİŞ
dc.subjectEkonomi ve İş
dc.subjectSosyal Bilimler (SOC)
dc.titleAn intelligent approach for analyzing the impacts of the COVID‑19 pandemic on marketing mix elements (7Ps) of the on‑demand grocery delivery service
dc.typeMakale
dc.relation.journalCOMPLEX & INTELLIGENT SYSTEMS
dc.contributor.departmentİstanbul Üniversitesi , Ulaştırma Ve Lojistik Fakültesi , Ulaştırma Ve Lojistik Bölümü
dc.identifier.volume7
dc.identifier.issue3
dc.identifier.startpage1
dc.identifier.endpage1
dc.contributor.firstauthorID2606594


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