dc.contributor.author | Altuna, Oylum | |
dc.contributor.author | Arslan, Fatma Müge | |
dc.date.accessioned | 2021-12-10T11:35:56Z | |
dc.date.available | 2021-12-10T11:35:56Z | |
dc.identifier.citation | Altuna O., Arslan F. M. , "Dominance or Effectiveness? Which is More Important in Brand Personality Decisions", 5th International Conference on Turkey and Turkish Studies, Athens, Yunanistan, 2 - 05 Temmuz 2018, ss.1-5 | |
dc.identifier.other | av_885bfeaf-6da9-4a44-a98b-b9b07c928251 | |
dc.identifier.other | vv_1032021 | |
dc.identifier.uri | http://hdl.handle.net/20.500.12627/172218 | |
dc.language.iso | eng | |
dc.subject | Sosyal ve Beşeri Bilimler | |
dc.subject | Sosyal Bilimler (SOC) | |
dc.title | Dominance or Effectiveness? Which is More Important in Brand Personality Decisions | |
dc.type | Bildiri | |
dc.contributor.department | İstanbul Üniversitesi , Siyasal Bilgiler Fakültesi , İşletme Bölümü | |
dc.contributor.firstauthorID | 2635346 | |