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PERCEPTION OF BRAND EQUITY FOR THE CITY OF ISTANBUL: A SURVEY ON DOMESTIC AND FOREIGN TOURISTS

dc.contributor.authorYILMAZ, EDA
dc.contributor.authorUYDACI, MERT
dc.date.accessioned2021-03-04T19:36:45Z
dc.date.available2021-03-04T19:36:45Z
dc.identifier.citationUYDACI M., YILMAZ E., "PERCEPTION OF BRAND EQUITY FOR THE CITY OF ISTANBUL: A SURVEY ON DOMESTIC AND FOREIGN TOURISTS", 18th RECENT ADVANCES IN RETAILING & SERVICES SCIENCES CONFERENCE, San Dıego, Amerika Birleşik Devletleri, 15 - 18 Temmuz 2011, ss.163
dc.identifier.othervv_1032021
dc.identifier.otherav_90953712-a6c4-407f-a46e-b229cdbb68e2
dc.identifier.urihttp://hdl.handle.net/20.500.12627/97580
dc.language.isoeng
dc.subjectSosyal ve Beşeri Bilimler
dc.subjectİşletme
dc.subjectEkonomi ve İş
dc.subjectSosyal Bilimler (SOC)
dc.titlePERCEPTION OF BRAND EQUITY FOR THE CITY OF ISTANBUL: A SURVEY ON DOMESTIC AND FOREIGN TOURISTS
dc.typeBildiri
dc.contributor.departmentMarmara Üniversitesi , ,
dc.contributor.firstauthorID670278


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